Design Thinking with Joseph Lei

I am not a designer! Why the heck should I care about Design Thinking?


Design Thinking is not an exclusive property of designers—all great innovators in literature, art, music, science, engineering, and business have practiced it. So, why call it Design Thinking? What’s special about Design Thinking is that designers’ work processes can help us systematically extract, teach, learn and apply these human-centered techniques to solve problems in a creative and innovative way – in our designs, in our businesses, in our countries, in our lives.

Some of the world’s leading brands, such as Apple, Google, Samsung, and GE, have rapidly adopted the Design Thinking approach. Design Thinking is being taught at leading universities around the world, including, Stanford, Harvard, and MIT.

Design Thinking = a wall of post it notes?!

No previous experience of Design Thinking is required. We will demystify Design Thinking and find out what it is really about, and examples on how to apply it in the real world.

Mindset Mindset Mindset!

Perhaps it is even more important but often not really covered when we learn about Design Thinking. Joseph will share with you what is important to Design Thinking practitioners, how Design Thinking could be misused even if all the items seem to be checked on list.

Who should attend?

People who are:

1. curious about what Design Thinking is about

2. want to know a little more about how Design Thinking is applied

3. want to understand Design Thinking with the proper mindset

… or just want to meet like-minded people with interests in Design Thinking


About Joseph:

Joseph is a designer who believes in social innovation and promoting Design Thinking. He is experienced in projects in industrial design, health care, aging, etc., all with social causes. Joseph enjoys teaching / facilitating Design Thinking workshops to individuals as well as organizations of all sizes in Hong Kong. Before engaging in the design field, Joseph started out with an MBA and used to work in the US in show biz, and licensing. He is also a photographer/videographer and has done commercial work. Joseph produces and hosts video programs on social media.

Since 2019, Joseph is a Designing Your Life Certified Coach and helped many to become their own life designers.